The design of the three PDPs for Skin Care Bliss demonstrates a thoughtful use of hybrid branding, effectively bridging the brand's evolving identity during its redesign phase. Each product page balances elements from the existing brand with new visual cues, blending familiar typography and color palettes with fresh imagery and refined layouts. This approach maintains customer recognition and trust while signaling progress and innovation. The seamless integration of old and new design elements reflects a strategic emphasis on continuity and transformation, ensuring the brand remains approachable yet contemporary throughout the transition.

Rose Gold Rescue Moisturizer PDP

 Pumpkin Powerhouse Resurfacing Mask

Hydration Sensations Kit

Corresponding Amazon A+ Content/Enhanced Content

The images below showcase the corresponding Amazon A+ Content featured directly on Amazon’s platform, thoughtfully designed to provide shoppers with additional context and more detailed information about the products. Drawing inspiration from the product detail pages (PDPs), these visuals and descriptions go into greater depth, offering a richer understanding of the products’ features and benefits. (Click the image to see the full design)